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This Headline Sucks
2013-06-20 11:14:24-04
This Headline Sucks

If your inbox is anything like mine, it is inundated with email.

We are bombarded with messages, both welcome and unwelcome.

There are emails from friends and family. Those are usually welcome (unless Aunt Beulah is forwarding email sharing how Bill Gates is giving away $5000 just for sharing a link on Facebook.)

There are messages from business associates. Those are welcome when it's all about personal contact or if you are subscribed to a list with your express permission.

But then there is everything else. And "everything else" can jam up your inbox faster than a rush-hour traffic jam. Everyone is clamoring for your attention.

That's why your headline must suck.


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